, founder of the innovative do-it-yourself (DIY) lifestyle brand P.S.- I made this...is a distinguished design and style expert living and creating in New York City. Her ultimate goal is to inspire and encourage her audience to embrace the concept of “I see it. I like it. I make it.”
Born from Erica’s passion for hand-making stylish objects and accessories that make everyday life more beautiful P.S. – I made this... launched as a website in 2009. Shortly thereafter Elle Magazine dubbed Erica “Fashion’s Queen of DIY”. The website features DIY projects, accompanied by bold inspiration collages and simple step-by-step how-to’s. P.S.– I made this encourages followers to cultivate their inner-creativity and embrace the ever-growing DIY phenomenon.
In the Fall of 2010, Erica published her first book, “P.S. – I made this…”, featuring more than twenty-five projects that pull inspiration from timeless fashion looks, popular runway trends and notable style icons. The best-selling book has gone into multiple reprints and is available in several different languages.
In June 2012, Erica’s leading role in the DIY industry led to her weekly appearance as a judge on TLC’s Craft Wars. She has also appeared on The Today Show, Rachael Ray, The Martha Stewart Show, E! News, The Nate Berkus Show, Fox Business News, and her work has been featured in issues of Glamour, Lucky, InStyle, Teen Vogue, Self, Elle, Vogue, The Wall Street Journal and more.